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Idaho Community Supported Agriculture (CSA) Producer Marketing Kit

Welcome to the Idaho CSA Week Marketing Kit! This page is designed to provide all the tools and resources you need to effectively promote your CSA business during Idaho CSA Week, February 16–23, 2025. Our goal is to support you, Idaho CSA producers, by raising awareness about Community Supported Agriculture and connecting consumers to your farms.

With this campaign, we aim to:

How to Use This Marketing Kit

We’ve made it as easy as possible for you to participate in Idaho CSA Week. Simply follow the steps below and use the resources provided to promote your CSA business:

  1. Customize and Share: Personalize the graphics, captions, and newsletter copy to suit your farm’s unique offerings.
  2. Review the Resources: Explore the sections below for press materials, educational tools, and social media templates.
  3. Engage Your Audience: Post consistently during CSA Week, and don’t forget to tag @idahopreferred to amplify your reach.
  4. Connect with Consumers: Use the online and printable directories to help local consumers find and sign up for your CSA.

Learn More about the Idaho Preferred Program

SIGN UP HERE

Marketing Kit Resources

Press Materials

Share the importance of CSA Week with your audience using these materials:

Encourage consumers to understand the value of Community Supported Agriculture by sharing these official documents on your website, newsletters, or social media.

For press inquiries, contact:

Erica White
Idaho Preferred Program Manager
Office: 208-332-8532
erica.white@isda.idaho.gov

Educational Video

Introduce your audience to Community Supported Agriculture with this engaging explainer video featuring Josie Erskine of Peaceful Belly Farm, Idaho’s first CSA producer. This video highlights how CSA benefits both farmers and consumers, making it an excellent tool for educating and inspiring potential customers.

Watch and Share the Video

Social Media Toolkit

Promote your CSA business easily with these customizable social media resources.

Customizable Graphics:

General Social Media Captions

Eat fresh, eat local, support Idaho’s farmers and ranchers!
🌱 Reserve your CSA share now for a season filled with farm-fresh goodness. #IdahoCommunitySupportedAgriculture #liveeatlocal #supportfarmers

WIIFM (What’s In It For Me) when you join our CSA? Let’s break it down:
🌱 Fresh, locally grown produce straight from Idaho’s fertile lands.
🍖 High-quality cuts of protein like beef and lamb, raised with care.
🌺 Beautiful bouquets of blooms and honey infused with the essence of wildflowers.
🍳 Farm-fresh eggs, creamy dairy, flavorful mushrooms, artisanal bread, and even indulgent ice cream.
🤝 Supporting local farmers, ranchers, and food crafters, strengthening Idaho’s economy and food communities.
Intrigued? Secure your CSA Farm Share today and reap the delicious rewards while championing our local food heroes!
#IdahoCommunitySupportedAgriculture #liveeatlocal #supportfarmers


Know your farmers, know your food, know your impact! 💚 When you choose CSA, you’re not just getting fresh, local produce—you’re supporting your community economically and building genuine connections with those who grow your food. It’s a win-win for your plate and your conscience. Join the CSA family today and be a true friend to local farmers! #IdahoCommunitySupportedAgriculture #liveeatlocal #supportfarmers

🌱Knowing your farmer means so much more than simply knowing where your food comes from and how it’s grown. With your CSA farm share, you’ll have the opportunity to connect with us, your local farmer, and learn about our growing practices. What’s more, you’ll develop meaningful relationships with fellow CSA members, whether it’s chatting with us at pick-up, attending farm events, or volunteering on the farm, you’ll feel a sense of belonging and camaraderie that goes beyond the contents of your produce box. #IdahoCommunitySupportedAgriculture #liveeatlocal #supportfarmers

🌿 Are you a farm and food advocate? By supporting local agriculture, you become an advocate for local foods, farm stewardship, and community resilience. Your participation in our CSA program not only nourishes you and your family but also contributes to the collective effort to build a more just, equitable, and resilient food system for all. #IdahoCommunitySupportedAgriculture #liveeatlocal #supportfarmers

🌿 When you opt for a CSA share, you’re not just getting groceries – you’re fostering a connection with the land, the farmers, and the community. By choosing local, you’re reducing your carbon footprint and supporting sustainable agriculture practices. With each bite, you’re savoring the taste of responsibility and the satisfaction of knowing you’re making a positive difference. #IdahoCommunitySupportedAgriculture #liveeatlocal #supportfarmers

Tips for Success:

Newsletter Article

Educate your subscribers about the value of CSA and encourage sign-ups with our ready-to-use article:

CSA Directories + Your Member Directory Page

Your Directory Profile is your selling platform and you will want to make sure it is updated with visuals and descriptions to help share your story, what products you offer and what you do. Help consumers find your farm and sign up for your CSA by ensuring your information is current and accurate:

Membership map graphic

View Online Directory

Track clicks and measure engagement (we’ll handle this for you!).

Trackable downloads help us understand consumer interest.

Download Printable Directory

get featured!

Maximize your visibility during CSA Week by tagging @idahopreferred in your social media posts and stories. This makes it easy for us to reshare your content and amplify your message.

Next Step For Producers

Update Your Directory Profile: Make sure your listing is accurate, including photos, descriptions, and offerings. Email updates to idahopreferred@isda.idaho.gov.

Customize and Post: Use the social media templates and captions provided to start promoting your CSA now.

Connect with Us: Share your events, updates, and promotions by tagging @idahopreferred or adding them to our Community Calendar: Submit Here.

Monitor Engagement: We’ll track directory clicks and guide downloads to measure campaign success.

Add your CSA events, sign up and pick up events, CSA Dinners, festivals, and other special gatherings to our community calendar here: https://idahopreferred.com/contact-us/

Questions or Need Help?

For support or press inquiries, contact:
Erica White
Idaho Preferred Program Manager
Office: 208-332-8532
erica.white@isda.idaho.gov

Let’s make Idaho CSA Week 2025 a success by connecting more consumers with the fresh, local goodness of CSA! Thank you for your partnership.