Direct to School
Direct to school supply chains are what many people think of first when they hear Farm to School: a direct relationship between a local producer and the school. This means that, when selling to schools, producers market their products directly to school districts, or School Food Authorities (SFAs).
Direct-to-school market channels can provide many benefits, including:
•High levels of customer satisfaction: the shortened supply chain helps ensure product can be very fresh and maintain quality standards.
•Retained brand that helps grow your business: cafeteria-based education programs are great opportunities to promote your farm and integrate marketing materials. Examples: Know Your Farmer campaigns and Harvest of the Month programs
•A potential market for lower grade products (i.e., USDA Grade B or C): there can be flexibility in product specifications and standards compared to other wholesale markets.
•Direct lines of communication: opportunities to determine areas of flexibility and potential negotiation. These support relationship building, which increases the likelihood of continued sales.
•Increased competitiveness in bidding processes: ability to differentiate your value as a potential vendor by supporting educational opportunities such as farm visits and farmer-in-the-classroom programs.
•Local decision-making processes: school food procurement policies are largely defined at the local level, meaning that requirements may be less stringent (and more appropriate to your farm characteristics) than those of some intermediaries.
Idaho school districts
Idaho Regions
School Contacts
School districts can have very different approaches to procurement depending on the school nutrition program model and goals. Therefore, the individuals responsible for school food procurement can have many different titles and responsibilities. Here are some common titles for school buyers:
•School Food Authorities
•School Nutrition Directors
•School Foodservice Managers (FSMC)
•Procurement Managers
collectives & buying groups
Idaho Producer Map
local
Some school districts participate in state and regional purchasing cooperatives and buying groups to utilize collective purchasing. This allows multiple school buyers to purchase as a group, rather than making purchases individually. Generally, this helps school districts obtain greater buying power and lower prices than they would have when buying on their own, and reduces administrative burden.
Utilize Idaho Preferred maps to find your local market or producer. Idaho Preferred is developing a mapping system to connect producers and schools. In the meantime, enjoy these resources.
USDA Food Programs
Selling to USDA
Agricultural Marketing Service
USDA nutrition programs must follow certain guidelines for procurement. Knowing the guidelines and how they impact procuring your product are important for the overall success of your Farm to School experience.