Holiday Gift Box Marketing Kit 2024
It’s Time for the Idaho Preferred Holiday Gift Box Season!
The most wonderful time of the year is upon us, and we’re excited to celebrate our sixth year of the Idaho-themed Gift Box! This year, we’re bringing you an enchanting collection of ag-artisan delights, featuring an array of gourmet foods and personal care treasures crafted by the dedicated farmers, ranchers, and artisans of our Gem State.
Introducing Two Unique Gift Box Collections! Each box showcases a curated selection of products grown, raised, or crafted right here in Idaho. With contributions from over 20 local producers, these boxes embody the spirit and richness of Idaho’s agricultural heritage—making them the perfect festive gift or treat for yourself!
Mark Your Calendars! These exclusive gift boxes will be available the last week of November, just in time to spread holiday cheer and gratitude. Remember, this initiative is not-for-profit, dedicated to uplifting our local producers and fostering sustainable food economies from the ground up.
Spread the Word!
We appreciate your support in raising awareness for this impactful initiative. You can help us shine a light on Idaho’s incredible ag-artisan community! Below, you’ll find a treasure trove of resources to promote our one-of-a-kind Idaho Preferred Holiday Gift Box collections. From social media templates to press releases, everything you need is at your fingertips.
Let’s make this holiday season a heartfelt celebration of Idaho’s agricultural abundance! 🎁
Link to Buy: ISDA Market – Shopping (idaho.gov)
One Pager/Flyer
Please distribute this flyer in community areas of your office, or any public corkboard.
Press Release
The official press release from the Idaho State Department of Agriculture gives the basic information about this year’s Holiday Gift Box, including a list of all the Idaho-sourced products that are in this year’s gift box. Feel free to use the information to help promote your product for this holiday season.
Product Information Sheets
All the information you need to know about what is in the 2024 Holiday Gift Boxes is here. Use this information as you need to help promote yourself and other Idaho ag-artisan producers.
If you need any help with anything else, these tips should help you with the necessary information!
producer showcase Booklet
Showcasing the producers who are participating in this year’s promotional event, this booklet is included in every gift box and provides an easy way for recipients of the gift box to purchase additional products directly from the producers.
See the Producer Showcase Pamphlet Here.
Social Media Templates and Product Photography
The following graphics have been created for you to use to compliment your own content while helping to promote the Holiday Gift Boxes. Each graphic has been sized for Instagram posts and stories, Facebook posts, and Twitter posts. (These graphics can also be used in your email marketing/ newsletter.)
Instagram Post: Right click on each image to open and download a high-resolution file.
Facebook Post: Right click on each image to open and download a high-resolution file.
Sample Social Media Captions
Social media is the leading marketing tool for small and large businesses alike. These social media templates provide you with compelling content for Instagram and Facebook in post and story form. Whenever posting about the Idaho Preferred Ag-Artisan Holiday Gift Box, please tag us at @idahopreferred (across all social media platforms) so we can find and re-share it to help your post gain more traction!
We have prepared example text for social media captions for you! Use it as is, OR you can change it up a little to fit your company’s content. Additionally, you will find the spreadsheet below contains the social media handles of all the producers who are participating in this year’s Holiday Gift Box promotion. Please tag the producers when it is appropriate!
Email Marketing/Newsletters
We are so grateful to have your support in spreading awareness of our annual Ag-Artisan Holiday Gift Box promotion, and we wanted to make it as easy as possible for you to do so. Please use the sample message below in your newsletter and email marketing campaigns throughout November and early December to help raise consumer awareness of the Idaho Preferred Ag-artisan Holiday Gift Box promotion. Feel free to customize and personalize the message where appropriate!
SAMPLE NEWSLETTER MESSAGE:
Greetings [Newsletter Subscriber],
Exciting news from our friends over at the Idaho State Department of Agriculture! The Idaho Preferred Ag-artisan Holiday Gift Box is back for its sixth year of bringing an abundance of local flavors to your holiday season. It’s the perfect opportunity to support Idaho farmers and simplify your holiday shopping.
Want an easy way to support local Idaho Agriculture while also checking off your holiday gift list? Give your loved ones the Idaho Preferred Ag-Artisan Holiday Gift Box, a unique, Idaho-themed gift that makes an impact, is fun and, of course, spreads the nostalgia of “Idahome” for the holidays! Choose from two gift box sets filled to the brim with some of the finest locally grown and crafted products straight from Idaho!
But hurry, these boxes are in high demand and selling quickly. Order yours now and help spread the joy of local Idaho Goodness this holiday season and feel good about supporting local Idaho agriculture!
Order here: https://market.isda.idaho.gov/Order?store=2
Happy Holidays,
[Your Name]